When someone asks you to jump, you ask how high. In our case when Fizik approached us to shoot their new line of Gore-tex shoes in extreme weather we asked "how extreme?".

Following this conversation, Anthill Films produced three different product videos showcasing the unrivaled performance of Fizik's new GORE-TEX cycling gear through extreme wind, rain, and snow.

In an act of seasonal rebellion we created a cold alpine ride scene on BC's hottest day of the summer in 2022. Nothing a little snow from the local hockey rink can't fix!

Experience the ultimate protection and comfort that GORE-TEX provides, ensuring that you stay dry, warm, and ready to conquer any weather condition.

Get ready to embrace the elements and elevate your ride to new heights with the ultimate in weather protection and performance.